✎ 100-week anti-drug campaign to build a drug-free India through youth participation.

Relevance for Banking, SSC & RBI Grade B exams: Polity & Governance

Prime Minister Narendra Modi will launch the ‘Nasha Mukt Yuva – Vikasit Bharat Sankalp Abhiyan’ on 2 August 2026 through video-conferencing, marking the start of a 100-week nationwide mass-participation campaign against substance abuse. The initiative seeks to inspire youth to stay away from drugs while empowering them to become change-agents in their communities. Weekly Sunday activities across the country—including sports, walkathons, meditation sessions, cultural programmes, street plays, awareness drives, panel discussions, art contests and community programmes—are planned to build awareness and encourage public participation. Over 10,000 locations will see youth engagement, with virtual participation from My Bharat volunteers, NSS units, youth clubs, schools, colleges, NGOs, industry bodies and more than 125 spiritual organisations, creating a unified national movement against drug abuse.

For banking, SSC and RBI Grade B aspirants, the campaign underscores the government’s focus on youth welfare, social governance and public health—key areas that often appear in prelims and mains. Questions may test comprehension of flagship schemes, inter-ministerial coordination (e.g., Ministry of Social Justice & Empowerment, Ministry of Youth Affairs), or the role of voluntary organisations in policy implementation. The emphasis on community participation and grassroots mobilisation also aligns with social development themes in descriptive papers and interview discussions, making it a relevant current-affairs note for exam preparation.

Source: PIB (Press Information Bureau)

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